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SC Media Centre - Motorola
1 - Mobile Devices
Motorola Introduces Three New W-Series at a Great Value
Three New Additions to the Motorola W Series Portfolio Deliver
High Style and Great Features at Attractive Price Range
Karachi: September 18, 2008 - Motorola, Inc. (NYSE: MOT) today
introduced its three new devices for "everyday communication"
with W156, W270, and W388 which are inspired by the vision of
delivering Motorola's high-tier style and innovation at an
affordable price point.
W156 and W388 are candybar designed and W270 a clamshell
handset, featuring excellent battery life, allowing more standby
and talk time between charges. Motorola's proprietary
CrystalTalk™ Technology, which automatically adjusts audio to
ensure clear calls even in noisy environments, is featured on
all the three W-Series handset and was previously found only on
Motorola's premier handsets.
"The everyday communications segment represents dynamic growth
and is a key area of focus for Motorola," said Asim Jamil,
Director Sales, Mobile Devices, Motorola Pakistan. "These
devices are designed for consumers who simply want to talk and
message on an easy-to-use phone, or for those who are looking to
upgrade a basic phone. These new additions to our W series
exemplify Motorola's commitment to providing innovative and
exciting products to meet and exceed the demands of this diverse
audience."
With an intuitive user interface, large display and sleek
keypad, the W156, W270 and W388 are extremely easy to use. The
handsets feature all the tools consumers need to stay connected,
including FM radio on W270 and W388 and Motorola's CrystalTalk™
Technology on all three.
Motorola Launches MOTORAZR2™
in a Sophisticated and Fresh New Palette
Tranquil Rose Gold, Sharp Tin Silver among others, provide a
variety of new choices
Karachi: September 30, 2008 - Motorola, Inc. (NYSE: MOT) today
launched colourful new additions to its successful RAZR2™ line
just in time for the sunnier days of summer. Featuring the
signature RAZR2 form factor, the sleek, seamless profile of the
device is further enhanced by these sophisticated and fresh new colours.
Heat up your style as the temperature rises and discover new
choices for this season's must have handset and fashion
accessory - the RAZR2 V8 Rose Gold Colour and RAZR2 V9 Tin
Silver Colour.
Sporting an understated, divine pink casing and espresso
coloured keypad that enhances its elegant style; the metallic
front of the RAZR2 V8 Rose Gold Colour has been subtly tinted in
pink to add a graceful look and lightness to the already chic
design.
In contrast to the light look of the RAZR2 V8 Rose Gold Colour,
the RAZR2 V9 Tin Silver Colour is a sharp new look, reminiscent
of a luxury watch that will attract the expressive, discerning
consumer.
"With its luxurious look and carefully-selected features, the
MOTORAZR2
V8 Rose Gold and V9 Tin Silver are designed to appeal to the
confident, stylish consumer," said Asim Jamil, Head of Sales,
Motorola Mobile Devices, Pakistan. "These models are the
embodiment of timeless beauty and were created to meet the
discerning tastes of the elite consumer."
Complementing their visual appeal, the new RAZR2 colours are
equipped with the complete set of powerful RAZR2 features. All
include Motorola's patented CrystalTalk™ technology to amplify
conversations and help filter out background noise, allowing
consumers to hear and be heard. A large, colour external display
provides touch-sensitive music controls, picture caller ID1,
album art, self-portrait camera display, and more. Essential
features such as stereo Bluetooth® wireless technology, 2.0 megapixel camera, integrated music player and high-speed USB 2.0
are also included and have received rave consumer reviews.
For more information, please visit www.motorola.com.
Motorola uncovers Stylish MOTO™
U9 as a Gift for Eid
Sensuous and smart design MOTO U9 combines Motorola's iconic
style with the best mobile music experience for the consumers of
Pakistan.
Karachi: September 8, 2008 - Motorola, Inc. (NYSE:MOT) has
recently unveiled another stylish mobile phone MOTO U9 in
Pakistan. This phone will unquestionably attract all the music
lovers who want to have best mobile music and also an elegant
design to keep them in fashion and style. Moto U9 is a seamless,
small, lightweight and curvaceous phone with graphite metallic
gloss and soft touch finishes that fits perfectly in the pocket.
MOTO U9 is a sensuous and smart designed phone which includes
many advanced features like organic light emitting diode (OLED)
which displays more than 20 floating animated screensavers, also
includes CrystalTalk™ technology that automatically adjusts
audio to enable clear calls in a noisy environment. The music
player can be controlled with touch sensitive keys that appear
magically, along with the name of the song and artist. The phone
also has multi-shot feature which captures quick images and with
a 2.0 MP camera with 8x zoom which allows taking live moments
and favorite memories.
"Motorola blends the fashionable design savvy MOTO U9 with an
incredible music experience to give Pakistan's consumers a new
way to see, feel and hear the stylish side of music. It is a
latest addition in our music-enabled devices, designed for those
conscious consumers who want to talk and rock in style," said
Asim Jamil, Head of Sales, Mobile Devices, Motorola Limited
Pakistan.
MOTO U9 additional features include Microsoft's Windows Media®
Player 11 which has got amazing features for playing music and
videos. MOTO U9 combines premium design and inventive controls
with the next popular spin on Motorola's classic clamshell
design to deliver the most stylish and dynamic mobile music
experience.
MOTO U9 is available in Pink and Purple colors.
2 - Networks & Enterprises and
Corporate
Wateen and Motorola to Expand
WiMAX Network in Pakistan
Motorola retains exclusive supplier status for world's largest
802.16e WiMAX network
Karachi: October 30, 2008 - Motorola, Inc. (NYSE:MOT) has signed
a contract with Wateen to expand Wateen's WiMAX network,
enhancing coverage and doubling the capacity of the network
which covers a population of 30 million across 22 cities in
Pakistan. Wateen's customers will benefit from improved access
to wireless broadband service.
Wateen's WiMAX service, launched in 2007, brings customers price
and quality benefits through innovative services such as voice
calling and WiMAX for residential customers and enterprise-level
services which include Data VPN, high speed Internet access,
VoIP, conferencing and find me/follow me applications for
business customers. By expanding the network, Wateen will extend
its service to more subscribers, and continue its dedication and
commitment to serving Pakistan with an enriched experience.
Tariq Malik, CEO Wateen said, "Wateen Telecom was the first
company in the world to roll out an 802.16e WiMAX network on a
nationwide scale. Today's announcement confirms our commitment
to WiMAX and continued investment in our network to ensure our
customers receive the most advanced services using the latest
OFDM-based WiMAX solutions. Working with a global leader such as
Motorola, we are revolutionizing broadband communications and
enriching the lives of consumers in Pakistan."
"Together Motorola and Wateen have pioneered the deployment of
WiMAX. We're proud to have created one of the world's largest
and most advanced wireless broadband networks and excited to be
expanding its reach," said Ali Amer, Vice President Sales,
Middle East, Africa and Pakistan, Motorola Home & Networks
Mobility. "It is a clear display of Wateen's faith in Motorola,
and a demonstration of the strength of our relationship and
solutions that we remain Wateen's exclusive supplier of WiMAX
equipment and services in Pakistan."
Motorola's network expansion for Wateen is already underway and
will be fully operational in the fourth quarter of 2008.
Wateen Telecom selected Motorola's WiMAX and IMS core technology
to build its next-generation wireless broadband network in 2006.
With Motorola's global experience and services expertise,
Wateen's WiMAX network was deployed in 17 major cities within a
short time span of just nine months. Wateen also selected
Motorola's managed services capability which ensures the service
provider focus on critical resources, helping to increase
operational efficiencies and match the pace of rapidly advancing
technologies.
Wateen Telecom uses Motorola wi4 WiMAX technology to bring
wireless broadband to Pakistan. To view the video case study and
to find out more details, please visit:
http://direct.motorola.com/hellomoto/wi4wimax/wateen/
A portion of the purchase of this contract is being financed by
Motorola
Rural Pakistanis Benefit from
Remote Telemedicine System
Wateen Telecom and Motorola Provide Telecommunications Bandwidth
and Equipment
Karachi: October 13, 2008 - With a population of 172.8 million
Pakistan is one of the most populated countries in the world.
The burdened healthcare infrastructure limits treatment of
ailing Pakistanis living in rural areas. This is now changing
with the implementation of a high-technology, remote
telemedicine system.
Wateen Telecoms and Motorola are key partners in the initiative
led by the U.S. Department of State and IBM. Wateen Telecoms,
using Motorola equipment, donated the telecommunications
bandwidth and equipment necessary to exchange the large amounts
of information necessary to allow the doctors to make effective
diagnosis. The telemedicine system was made possible due to the
creation of the largest WiMAX network in the developing world
rolled out by Wateen and Motorola. The network enables the
movement of large amounts of data between the clinic and the
hospital.
For more information and access to the press release issued by
IBM and the US State Department, please visit:
www.INSERTLINK.com
Motorola Mobilizes its
Employees to Volunteer in Islamabad, Lahore and Karachi on
Global Day of Service
Employees in 43 countries participate in over 300 projects with
a focus on environmental sustainability
Karachi: October 15, 2008 - More than 100 Motorola, Inc. (NYSE:
MOT) employees will volunteer in the Islamabad, Lahore and
Karachi areas today during the company's third annual global
community service program. This year's Global Day of Service,
themed "Green & Global" will engage nearly 10,000 Motorola
employees in 42 countries and emphasize the company's commitment
to environmental sustainability.
Motorola employees will take a half day off work to support more
than 300 projects that address a variety of community concerns,
including education, environmental sustainability and social
services. To highlight the importance of environmental
stewardship, this year, many Motorola employees will be teaching
an environmental curriculum in classrooms across the globe.
Additionally, the Motorola Foundation will arrange to have a
non-profit organization plant a tree for every Motorola employee
volunteer. Motorola employees who re-use their Motorola apparel
from previous events will have a second tree planted in their
honor.
"Motorola develops lasting relationships with organizations that
share our vision for better education, social support and
protecting our environment," said, Dr. Mohammad U. Akhtar, Vice
President, Global GSM/UMTS Products and Country Manager, Middle
East & Africa, Motorola. "With the outstanding dedication of our
employees to the communities where they work and live, we
celebrate our tradition of service and innovation by committing
our time and our talent to foster a brighter, greener future for
our global community during this year's Green & Global Day of
Service."
Locally, WWF Pakistan will benefit from Motorola's work at these
projects:
• Mangrove Plantation at Karachi Beaches and an Awareness
Briefing on Marine Turtle Hatching Release at WWF - Pakistan's
Wetlands Centre at Sandspit near Karachi along with Beach
Cleaning Activities.
• Plantation of Trees at Gyps Vulture Conservation Centre in the
Changa Manga Forest, near Lahore.
• Forest Conservancy and Tree Plantation activities in Islamabad
which is Motorola's own project.
Ali Hassan Habib, Director General WWF - Pakistan quoted that
Non Profit organisations are in the business of selling
principles rather than products. He added that we appreciate the
active participation of the Motorola staff towards an
environmental cause. We hope that this is a beginning of a
partnership between WWF - Pakistan and Motorola to provide
solutions to environmental problems in Pakistan.
With a rich heritage of giving since 1953, Motorola Foundation
and employees from all divisions come together each year to
organize the annual service event that promotes teamwork and
enables colleagues company-wide to engage with organizations
addressing critical social issues. This year's focus on
environmental sustainability is an extension of the Motorola's
commitment to the environment. From 2000 to 2007, the company
reduced its carbon footprint by 25 percent, works to improve the
environmental profile of its products and offers recycling
programs in 69 countries. To learn more, please visit
www.motorola.com/globaldayofservice.
Motorola to Deploy WiMAX
Network in Pakistan for wi-tribe
Karachi: October 6, 2008 - Motorola, Inc. (NYSE: MOT) today
announced that it has signed a multi-year WiMAX contract with wi-tribe
Pakistan limited, the all-new wireless broadband Internet
provider to enter the country.
Motorola will supply infrastructure and a comprehensive services
package that will enable cost-effective, compelling wireless
broadband services for wi-tribe's customers.
wi-tribe Pakistan Limited is a joint venture between Qatar
Telecom (Qtel) and Saudi Arabia's A.A. Turki Group of Companies
(ATCO). wi-tribe aims to deliver instant wireless broadband
connectivity from North Africa across the Middle East and up to
Asia (AMESA region).
"WiMAX is changing the way people are connecting and is opening
doors to a new world of opportunities," said Mohammad Sadiq, CEO
of wi-tribe Pakistan limited. "We will be offering high-speed
Internet that is simple, affordable, and a portable alternative
to fixed broadband. The Motorola WiMAX solution frees customers
from the fixed line services."
Ali Amer, vice president sales, Middle East, Africa and
Pakistan, Motorola Home & Networks Mobility, said: "WiMAX will
become a driving force in Pakistan. This is why Motorola stands
at the forefront of such an important industry standard that
enables progressive service providers such as wi-tribe to launch
high-speed, rich, yet affordable communications services."
Motorola will begin deploying wi-tribe's WiMAX network from this
month in the 3.5GHz spectrum. Commercial launch is expected
during 2009. Motorola will supply award-winning equipment from
its WiMAX portfolio including the WAP 400 WiMAX access point,
which features diversity MIMO antenna capabilities to enable
strong indoor penetration.
